PROMOTIONAL EMAILS

AVENUE STORES

Avenue Stores Plus Size emails are promotionally driven and incorporate brand identity that is energetic and empowering. From 2018-2019, I led the design team in all email development, collaborating with E-commerce Merchandise Director and Senior Copywriter for merchandising and copy direction. I ensured the team followed consistency with promotions, campaigns and seasonal content across rest of channels.

I developed email templates by season, campaign or promotion with unique design elements ensuring decreased project timelines and greater flexibility for the digital business.

Sr. Art Director, 2018 to 2019