E-COMMERCE HOMEPAGES

AVENUE STORES

Avenue Stores Plus Size E-Commerce Homepages were refreshed multiple times a week with promotions and relevant seasonal content. From 2018-2019, I led the design team in all homepage development for Desktop and Mobile, as well as applications to the tablet and mobile app. I worked directly with the E-commerce Merchandise Director, Senior Copywriter and Web Programmer to ensure homepages included compelling content, graphics and imagery, impactful copy, consistency and seamless execution. I established guidelines across digital channels, decreasing project timelines and facilitating maximum flexibility to best support the online business.

Sr. Art Director, 2018 & 2019

Desktop and Mobile Designs